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Year:
2012
Industry:
Design
Country:
Sweden
Objective
Demonstrate Leaware’s expertise in building intuitive and interactive applications, with the Önskefoto App being a key example in the personal photo product industry.
Meet the Client
Önskefoto is a Swedish company that leads the European market in personal photo product production. They empower customers to bring their favorite moments back to life through photobooks, wall decorations, calendars, and developed images. Despite their significant market presence, they sought to enhance their customer experience further.
Historical Background
& Current Situation
Önskefoto is a leader in the personal photo products industry in Europe. However, their customers found it challenging to seamlessly create photo products from their digital files. Önskefoto saw an opportunity to simplify the process and make it more accessible and fun for their users.
Challenge
The primary challenge for Önskefoto was the complexity of creating personalized photo products. Users had to navigate through a complex process, moving their digital photos to their computers, editing them, and uploading them for product creation. Additionally, there was no intuitive way to fetch photos from social media platforms directly.
Solution
Leveraging its expertise in Windows desktop app development, Leaware built a sophisticated application for Önskefoto. The app provided a seamless platform for users to create photobooks directly from their local computers, and also featured an in-built image editing function for more precise customization.
The application was further integrated with social media platforms like Instagram and Facebook, allowing users to import photos directly from their accounts. It also featured auto-fill functions and options to rotate, crop, and adjust images for optimal layout.
Technology
Platform
Benefits of the App
The Önskefoto app streamlined the process of creating personalized photo products. It offered a one-stop solution for importing, editing, and crafting photo products, eliminating the need for multiple tools. The intuitive interface and built-in editing features enhanced the user experience, making it easier for users to bring their ideas to life.
Results
The Önskefoto app proved to be a hit among users, amassing over 1,000,000 downloads since its launch. Users reported a significant decrease in the time taken to create personalized photo products, with the auto-fill feature being particularly well-received.
Data and Evidence
Following the launch of the Önskefoto app, user engagement on the platform increased by 70%. The app achieved over 1,000,000 downloads, indicating its widespread acceptance. A user survey also revealed that 80% of users found the app significantly easier to use compared to the previous method of creating photo products.
Lessons Learnt
The success of the Önskefoto app reaffirmed the importance of user-centered design for Leaware. The process highlighted the power of integrating third-party platforms into an application for enhanced functionality. Moreover, the success of the built-in image editing function showcased the impact of providing comprehensive solutions within a single application. These learnings would be valuable for future application development projects.
Through the Önskefoto app, Leaware demonstrated its expertise in creating intuitive and powerful applications. The app transformed the way users create personalized photo products, streamlining the process and enhancing user experience significantly. The success of the Önskefoto app is a testament to Leaware’s commitment to deliver innovative and user-focused solutions.
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Lea sp. z o.o. z siedzibą w Toruniu, ul. Włocławska 167, 87-100 Toruń, wpisana do rejestru przedsiębiorców prowadzonego przez Sąd Rejonowy w Toruniu, VII Wydział Gospodarczy Krajowego
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Germany, Belgium
+49 24023893009
ask@leaware.com
United Kingdom
+44 2081900354
ask@leaware.com
Denmark
+45 21671778
ask@leaware.com
Poland
+48 223781522
ask@leaware.com
Serbia
+38 1653980110
+38 163332268
ask@leaware.com
Lea sp. z o.o. z siedzibą w Toruniu, ul. Włocławska 167, 87-100 Toruń, wpisana do rejestru przedsiębiorców prowadzonego przez Sąd Rejonowy w Toruniu, VII Wydział Gospodarczy Krajowego
Rejestru Sądowego pod nr KRS 835659, NIP 9522205303, wysokość kapitału zakładowego: 5 000 zł
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