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Year:
2014
Industry:
Sales management
Country:
Belgium
Objective
To showcase expertise in developing an innovative app that modernizes sales management, enabling sales reps and professionals to effectively engage with potential customers.
Meet the Client
Based in Belgium, Copilot is dedicated to helping startups build a sustainable, repeatable growth engine. They leverage their deep understanding of B2B demand generation to assist businesses in refining their messaging, validating their value proposition, and discovering the most effective channels. Their mission is to provide strategic guidance that enables consistent revenue growth.
Historical Background
& Current Situation
In an increasingly digital world, sales professionals found it challenging to swiftly access crucial product documentation and share them with potential customers. Copilot, a company specializing in B2B demand generation, identified this pain point and sought to transform the sales management process.
Challenge
The challenge was to create a user-friendly app that allows sales professionals to carry digital information and documentation, quickly retrieve and display them to potential customers, and gather customer information that can be linked to a CRM system.
Solution
Leaware developed the Copilot app, a powerful tool that enables sales professionals to access and share digital documentation on-the-go. With simple gestures, users can quickly retrieve product documentation, research papers, or reference cases and present them to potential customers. Additionally, the app allows users to gather customer information that can be integrated with a CRM system, facilitating better customer relationship management.
Technology
Platform
Benefits of the App
Results
The Copilot app successfully redefined the sales process for professionals, garnering over 50 downloads. It significantly improved customer engagement and facilitated more efficient CRM integration, contributing to the enhancement of the overall sales management process.
Data and Evidence
Within the first six months after launch, the app experienced over 50 downloads, indicating its utility to sales professionals. Following the app’s deployment, users reported a 30% improvement in sales process efficiency and a notable enhancement in customer engagement.
Lessons Learnt
The project underscored the significance of digital tools in enhancing sales processes and customer engagement. It demonstrated how the fusion of user-friendly design and powerful functionality can transform complex business processes. This project also reinforced the value of integrating app data with CRM systems to streamline customer relationship management. From a technical perspective, it highlighted the effectiveness of Xamarin in developing comprehensive mobile apps for multiple platforms.
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Poland
+48 223781522
ask@leaware.com
Germany, Belgium
+49 24023893009
ask@leaware.com
United Kingdom
+44 2081900354
ask@leaware.com
Denmark
+45 21671778
ask@leaware.com
Poland
+48 223781522
ask@leaware.com
Serbia
+38 1653980110
+38 163332268
ask@leaware.com
Lea sp. z o.o. z siedzibą w Toruniu, ul. Włocławska 167, 87-100 Toruń, wpisana do rejestru przedsiębiorców prowadzonego przez Sąd Rejonowy w Toruniu, VII Wydział Gospodarczy Krajowego
Rejestru Sądowego pod nr KRS 835659, NIP 9522205303, wysokość kapitału zakładowego: 5 000 zł
Germany, Belgium
+49 24023893009
ask@leaware.com
United Kingdom
+44 2081900354
ask@leaware.com
Denmark
+45 21671778
ask@leaware.com
Poland
+48 223781522
ask@leaware.com
Serbia
+38 1653980110
+38 163332268
ask@leaware.com
Lea sp. z o.o. z siedzibą w Toruniu, ul. Włocławska 167, 87-100 Toruń, wpisana do rejestru przedsiębiorców prowadzonego przez Sąd Rejonowy w Toruniu, VII Wydział Gospodarczy Krajowego
Rejestru Sądowego pod nr KRS 835659, NIP 9522205303, wysokość kapitału zakładowego: 5 000 zł
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